Introduction
Mapflow is a trusted provider of location intelligent solutions to some of the world’s leading organisations, specialising in using location-aware software to solve complex business problems. Mapflows latest product offering “GEO: solutions” provides a sophisticated and competitive risk segmentation, pricing and underwriting decisions for Underwriters. GEO: clients include AXA, Travelers, Hiscox, Amlin & Aviva.

Challenge
RedLemonade was approached by Bill McCarthy at Mapflow to add value to the existing Mapflow brand. Consistent product collateral was a critical focus in all future developments.

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Solution
RedLemonade clearly defined the future application of the Mapflow identity for all aspects of communication. The brand system was extended to business papers, marketing collateral, and the company’s website with a customised content management system (CMS).

What the client says...
"RedLemonade are quick, efficient, eager and deliver quality results on time, every time. A great result with plenty of style and professionalism "
Bill McCarthy, Chief Executive Officer, Mapflow.